Polaris Think Outside
When Polaris approached our team, they asked us to get their swagger back to position the brand as the Think Outside thought leader. Tasked to revamp their social eco system, we gave new life with thrill and outdoor content, including off-road racing and rodeo. They brand has an engaged following including thrill seekers, explorers, hunters, fisherman and more. Follow along: Polaris RZR and Polaris ORV.
Having been the creative director of this team, working closely with strategy and account maintaining over 100 pieces of monthly content including paid, UGC, influencer and partner content. Those partners include Red Bull, Mountain Dew and more. TikTok will be launching before the end of the year.